Social networks
1,234 250Activities
Technologies
Entity types
Location
6 Rue Royale, 75008 Paris, France
Paris
France
Employees
Scale: 2-10
Estimated: 2
Engaged corporates
7Added in Motherbase
2 years, 9 months ago[Automatic translation follows] Altavia Shoppermind is the research and forecasting laboratory 100% dedicated to commerce & new consumer trends of the Altavia Group.
Laboratory led by two professionals, one an expert in Retail and shopper marketing and the other a sociologist and empathy specialist.
Missions:
- Measure: The annual Shopper Value Barometer measures the quality of the link that unites more than 150 brands to their customers based on 10 fundamental expectations.
- Observe: The Group's international presence allows Altavia Shoppermind to analyze local and global transformations in Retail and e-commerce, as well as changes in customer behavior.
- Support: from Management Committees, Marketing Committees to Innovation Services or Communication Departments, but also National or international Commissions/Conventions; Altavia Shoppermind supports its customers in their vision and innovation strategy.
Retail, Consumption, Marketing, Shopper, Communication, Innovation, Evolution of commerce, Shopper Value Barometer, Digital, Data exploitation, Artificial Intelligence, Studies, Consumer trend, Customer behavior, Store experience, Customer satisfaction, Store Tour, Retail Tour, Conference, and International monitoring
Altavia Shoppermind est le laboratoire d’études et de prospective 100% dédié au commerce & aux nouvelles tendances de consommation du Groupe Altavia.
Laboratoire animé par deux professionnels, l'un expert en Retail et shopper marketing et l'autre sociologue et spécialiste de l'empathie.
Les missions :
- Mesurer : Le Baromètre de la Valeur Shopper annuel mesure la qualité du lien qui unit plus de 150 enseignes à leurs clients sur la base de 10 attentes fondamentales.
- Observer : La présence internationale du Groupe permet l’analyse, par Altavia Shoppermind, des transformations locales et globales du Retail et du e-commerce, ainsi que les évolutions des comportements clients.
- Accompagner : des Comités de Direction, Comités Marketing au Services Innovations ou Directions Communication mais aussi Commissions/Conventions Nationales ou internationales ; Altavia Shoppermind accompagne ses clients dans leur vision et leur stratégie d'innovation.
Retail, Consommation, Marketing, Shopper, Communication, Innovation, Evolution du commerce, Baromètre de la Valeur Shopper, Digital, Exploitation des données, Intelligence Artificielle, Etudes, Tendance de consommation, Comportement Client, Expérience magasin, Satisfaction Client, Store Tour, Retail Tour, Conférence, and Veille Internationale
Laboratoire d'études et de prospective 100% dédié au retail, ShopperMind est l’observatoire de tendances du commerce du Groupe Altavia.
Corporate | Type | Tweets | Articles | |
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Auchan Retail Retail and Distribution, Retail | Auchan Retail Retail and Distribution, Retail | Other 13 Dec 2017 | | |
Lever Food, Consumer Goods, Software Development | Lever Food, Consumer Goods, Software Development | Not capitalistic Partnership Not event 8 Nov 2016 | | |
Costco Wholesale Retail and Distribution, Retail | Costco Wholesale Retail and Distribution, Retail | Other 10 Sep 2016 | | |
Starbucks Food and beverage, Retail | Starbucks Food and beverage, Retail | Not capitalistic Not partnership Event 21 Sep 2018 | | |
BFM Business Media, Broadcast Media Production and Distribution | BFM Business Media, Broadcast Media Production and Distribution | Other 2 Sep 2021 | | |
LSA Commerce & Consommation Online Audio and Video Media | LSA Commerce & Consommation Online Audio and Video Media | Other 12 Jul 2021 | | |
RÉPUBLIK Events Services | RÉPUBLIK Events Services | Other 9 Dec 2022 | |