Entity
  • Altavia Shoppermind

    Created in 2008
  • BETA

    Up & running (A)
    Existing signals show a regular activity
  • Social networks

    1,234 250
  • Activities

  • Technologies

  • Entity types

  • Location

    6 Rue Royale, 75008 Paris, France

    Paris

    France

  • Employees

    Scale: 2-10

    Estimated: 2

  • Engaged corporates

    7
    2 5
  • Added in Motherbase

    2 years, 9 months ago
Description
  • Value proposition

    [Automatic translation follows] Altavia Shoppermind is the research and forecasting laboratory 100% dedicated to commerce & new consumer trends of the Altavia Group.

    Laboratory led by two professionals, one an expert in Retail and shopper marketing and the other a sociologist and empathy specialist.

    Missions:

    - Measure: The annual Shopper Value Barometer measures the quality of the link that unites more than 150 brands to their customers based on 10 fundamental expectations.

    - Observe: The Group's international presence allows Altavia Shoppermind to analyze local and global transformations in Retail and e-commerce, as well as changes in customer behavior.

    - Support: from Management Committees, Marketing Committees to Innovation Services or Communication Departments, but also National or international Commissions/Conventions; Altavia Shoppermind supports its customers in their vision and innovation strategy.

    Retail, Consumption, Marketing, Shopper, Communication, Innovation, Evolution of commerce, Shopper Value Barometer, Digital, Data exploitation, Artificial Intelligence, Studies, Consumer trend, Customer behavior, Store experience, Customer satisfaction, Store Tour, Retail Tour, Conference, and International monitoring

  • Original language

    Altavia Shoppermind est le laboratoire d’études et de prospective 100% dédié au commerce & aux nouvelles tendances de consommation du Groupe Altavia.

    Laboratoire animé par deux professionnels, l'un expert en Retail et shopper marketing et l'autre sociologue et spécialiste de l'empathie.

    Les missions :

    - Mesurer : Le Baromètre de la Valeur Shopper annuel mesure la qualité du lien qui unit plus de 150 enseignes à leurs clients sur la base de 10 attentes fondamentales.

    - Observer : La présence internationale du Groupe permet l’analyse, par Altavia Shoppermind, des transformations locales et globales du Retail et du e-commerce, ainsi que les évolutions des comportements clients.

    - Accompagner : des Comités de Direction, Comités Marketing au Services Innovations ou Directions Communication mais aussi Commissions/Conventions Nationales ou internationales ; Altavia Shoppermind accompagne ses clients dans leur vision et leur stratégie d'innovation.

    Retail, Consommation, Marketing, Shopper, Communication, Innovation, Evolution du commerce, Baromètre de la Valeur Shopper, Digital, Exploitation des données, Intelligence Artificielle, Etudes, Tendance de consommation, Comportement Client, Expérience magasin, Satisfaction Client, Store Tour, Retail Tour, Conférence, and Veille Internationale

  • Altavia ShopperMind - Le laboratoire d'études et de prospective du groupe Altavia

    Laboratoire d'études et de prospective 100% dédié au retail, ShopperMind est l’observatoire de tendances du commerce du Groupe Altavia.

  • https://altavia-shoppermind.com/accueil/
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